About Us

Key Personnel


What defines us is the commitment to core values and the dedication that remains unchanged in every single person associated with Pooja Crafted Homes. Under the guidance of The Executive Team, PCH has flourished extensively in the past 14 years


Mr. Showri Reddy is the founder and CEO of Pooja Crafted Homes

Showri has a vision of creating homes that have functional and aesthetic design at their core. He handles the big vision of the company by setting up the path towards project opportunity identification, implementation of cutting edge construction methodologies and brining in artisanal and handcrafted approaches to all our offerings. Showri has over 30 years of entrepreneurial experience ranging from Agricultural to the Automotive domain. Since 2001 he has been deeply involved in his passion of real estate, wherein he aims to have a lasting impact towards the way homes are built.


Mr. P Chiranjeeva Kumar, Finance Director with 22 years experience has an entrepreneurial style and spirit. He has wealth of knowledge & experiences to tackle multiple tasks by adapting to the changing situations and priorities. He employ's Strategy and Planning with co-ordination to work well during challenging situations. He is also responsible in management  of projects outside of Telangana.


Mr.Kiran Basani holds the position of the Chief Operating Officer and is involved in developing and managing the current business plans of the company. He possesses excellent leadership and communication skills and oversees all internal operations like development of company's policies & procedures along with day to day operations of each department. Kiran brings in many years of experience from the fields of Manufacturing, Consulting & Information Technology. He had earlier worked with Fresenius AG, Germany and Deloitte Consulting LLP. He had undertaken various consulting projects in the U.S, Germany, Hong Kong, China, Korea, France and Mumbai. Kiran is an MBA with management information systems from Germany.


Mr. Hemachander Reddy Polam,

Director & Legal is responsible for land procurements, registrations, land transactions, statutory liaison with revenue and other government and corporate departments etc.  He Manages the estate and assets of the group.


Chaitanya Murthy K V Vice President Operations

Chaitanya is a seasoned Real Estate Professional, with indepth exeprience in Real Estate Residential Investements, Capital Markets(Debt and Equity) and Asset Management. Few of his past assignemnts include raising ~1100 Crs Co-Invesment Platforms from Eurpoe and Australia based pension funds, Private Equity investments with domestic fund houses, collateral debt capital for Commercial Real Estate, entity level institutional placement programmes, over 300 acres of land aquisitions across multiple business models and fund management. He is a MBA graduate of Indian Institute of Managment Calcutta. In the Chaitanya has worked with Godrej-APG Residential Fund, Godrej Properties, Tata Housing and Deloitte Tocuhe Tomatsu.



Mr. Veerabhadraiah Kacham Vice President - Procurement is responsible for procurement which adds efficiency and transparency through standardized process. He identifies company needs, evaluates potential suppliers and negotiates with them over price and quality to find the best fit for the company. He also takes hold of project wise file management.

Mr. Srinivas Bhogaraju, Vice President - Projects with a split role in terms of responsibility and deliverables, he heads all projects having a team of project staff to manage, which includes Project Managers, Project Engineers, Project Support staff. He plays a key role in terms of resource management, ensuring that project personnel are assigned to the portfolio of projects as well as business as usual activities.  In addition he has a responsibility for the delivery, maintenance and adherence to project standards.


Mrs. Lakshmi, steers the Customer Relationship Management aims at CRM systems to integrate and automate sales, marketing and customer support. Lakshmi served at reputed organizations in various key positions. In her service of 23 years, She had diversified her career into assorted fields like teaching, banking, real estate etc.  Added exposure to the international work culture helped her to compete and sustain in today's corporate sector. Lakshmi holds a Bachelor's degree in Arts and Education and obtained Post Graduate Diploma in Information Technology.



This marketing material and its content is in the process of being updated. The contents of this material are being modified in terms of the stipulations / recommendations under the Real Estate Regulation Act, 2016 and Rules made thereunder (“RERA”) and accordingly may not be fully in line thereof as of date.

By accessing this marketing material the reader confirms that the information is solely for informational and indicative purposes. The viewer should not rely on the information and content of this material alone for making any decision of booking / purchase of any unit in any project(s) of the Company.

Till such time the details are fully updated, the said information will not be construed as an advertisement under the applicable laws. Nothing on this material, constitutes advertising, marketing, booking, selling or an offer for sale, or invitation to purchase a unit in any of the project(s) of the Company / its Subsidiaries / Joint Ventures / Associates / Affiliates or their promoters, directors, employees and agents / brokers will under no circumstances be liable for any expenses, losses or damages including, without limitation, direct or indirect or consequential losses or damages, whatsoever arising from the use of data provided on this marketing material or arising out of or about the use of this material, or otherwise.

The reader is therefore required to verify all details pertaining to project(s) of the Company / its Subsidiaries / Joint Ventures / Associates / Affiliates, by contacting our Sales Team at +91 - 80991 81111 or dropping a mail at